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England and Wales High Court (Chancery Division) Decisions |
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You are here: BAILII >> Databases >> England and Wales High Court (Chancery Division) Decisions >> Household Global Funding Inc v. British Gas Trading Ltd [2001] EWHC Ch 400 (29th June, 2001) URL: http://www.bailii.org/ew/cases/EWHC/Ch/2001/400.html Cite as: [2001] EWHC Ch 400 |
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Case No: HC 0100604
IN THE HIGH COURT OF JUSTICE CHANCERY DIVISION
Royal Courts of Justice
Strand, London, WC2A 2LL
Date: 29th June 2001
B e f o r e :
THE HONOURABLE MR JUSTICE LIGHTMAN
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(1) HOUSEHOLD GLOBAL FUNDING INC (2) HFC BANK PLC (3) HOUSEHOLD INTERNATIONAL (UK) LIMITED |
Claimants |
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(1) BRITISH GAS TRADING LIMITED GB GAS HOLDINGS LIMITED (3) GOLDBRAND DEVELOPMENT LIMITED |
Defendants |
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Lord Grabiner QC, Mr David Mildon QC and Mr Paul Key (instructed by Simmons & Simmons, City Point, 1 Ropewalk Street, London EC2Y 9SS for the Claimants)
Mr Christopher Carr QC & Mr Andrew Lenon (instructed by Linklaters Alliance, One Silk Street, London EC2Y 8HQ for the First and Second Defendants)
The Third Defendant was unrepresented
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APPROVED
JUDGMENT
I direct that pursuant to CPR PD 39A para 6.1 no official shorthand note shall be taken of this Judgment and that copies of this version as handed down may be treated as authentic.
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INTRODUCTION
THE JVA
"the parties propose that [Goldbrand] should be used as their joint venture vehicle to develop a consumer credit card business and initially introduce a credit card to be known as the 'Goldfish Card'".
The JVA then went on to provide that:
(1) Goldbrand (which at that time had an issued share capital of £1 registered in the name of BGT) was to increase its share capital to £25,000 and BGT was to subscribe at par for 12,499 and HI at par for 12,500 of the new shares (clause 2.1.C);
(2) HFC was to become Goldbrand's bankers and HI should at all times ensure the maintenance by HFC of such amount of regulatory capital as should be required from time to time to maintain the capital adequacy of HFC as the issuer of the Cards (see clause 5.3);
(3) (unless and until the parties otherwise agreed) Goldbrand's business was to be confined to the establishment, marketing, introduction and management of a range of financial services including, but not limited to, credit cards, insurances and loans (see clause 4);
(4) appropriate permissions would be obtained to enable Goldbrand and HFC to use the Mark in relation to the anticipated activities (clause 5.6);
(5) finance for Goldbrand's business would be provided by the subscriptions for shares and the loans to be made by BGT under the LNSA;
(6) Goldbrand should prepare a five year business plan which should include in respect of each year a summary of business objectives and that the first business plan in respect of the five year period should be in the agreed form annexed i.e. the IBP;
(7) if BGT should become (as in the event it did become) the owner of the whole share capital of Goldbrand on a purchase under the RPA, HI should covenant that for two years after the Purchase Date no company within the Household Group would compete with Goldbrand by offering a credit card (or certain other products) in conjunction with any provider or supplier of gas, water or electricity (other than BGT) or by offering a customer loyalty scheme redeemable against charges for gas, water or electricity (clause 9.3);
(8) if HFC should become the owner of the whole share capital of Goldbrand under the RPA, BGT should covenant that for two years after the Purchase Date no company a member of the Centrica Group would be involved in the offer of such a credit card or allow the holder of a credit card to redeem loyalty points against charges for gas, water or electricity (clause 9.4);
(9) the JVA should continue in force until terminated and both HI and BGT should be entitled to terminate the JVA forthwith on termination for any reason of the Card Agreement (clause 14.2.F);
(10) each party agreed that (save as otherwise provided in the JVA) it would at all times act in good faith towards the others and use all reasonable endeavours to ensure the observance of the JVA and the Ancillary Agreements, and would do all things necessary or desirable to give effect to the spirit and intention of the JVA and the Ancillary Agreements (clause 18.10).
THE LICENCE AGREEMENTS
"... or following termination thereof for the purpose of fulfilling any obligations of an equivalent or similar nature to [Goldbrand] in connection with the Goldfish Card."
By the second ("the Second TMLA") made between GBG and Goldbrand, GBG granted Goldbrand a similar licence for the purposes of the promotion, development and marketing of the Card for the duration of the JVA and (in case of a purchase of Goldbrand) for HGF or HFC pursuant to the RPA for the further term of seven years.
THE CARD AGREEMENT
THE IBP
"1. Introduction
The Golden Eagle Initial Business Plan has been drawn up as a required element of the Joint Venture ("JV") agreement between British Gas Trading and HI(UK). It details business objectives of Golden Eagle and details the key business target of recruitment associated with Golden eagle marketing spend.
2. Business objectives and review of projected business
2.1 Business objectives
These are:
2.1.1 To establish a credit card base in line with [the business targets set out in] section 3 below;
2.1.2 To maximise loyalty to the credit card, via the cardholder loyalty scheme
2.1.3 [Return on Investment]
2.1.4 To develop new financial services revenue streams
2.1.5 To provide a quality credit card service which meets all required service standards and matches industry operational cost benchmarks
2.1.6 To build the portfolio to achieve maximum value via disposal
2.1.7 To evaluate all opportunities for disposal with the objective of maximising profit
2.2 Strategy for achieving business objectives
2.2.1 Establishing credit card base
This large card portfolio size will be achieved by marketing a card with a relatively low APR, a highly competitive balance transfer interest rate, and a very attractive loyalty scheme. Brand awareness will be built throughout Great Britain via Press, TV and Radio advertising. Direct mail will be used as the main vehicle for targeting prospective customers.
...
A key element in aiding card recruitment will be the attractiveness of the loyalty offering. It will be vital that all major UK newspapers run articles on the scheme indicating just how attractive it is compared to the other schemes.
2.2.2 Maximising loyalty to the credit card, via the cardholder loyalty scheme
The loyalty scheme will be the best currently on offer in the UK. As has already been stated much emphasis will be placed on the attractiveness of the loyalty scheme, but over the life of the card the loyalty scheme will be enhanced to bring new exciting redemption offerings on board without diluting the core loyalty proposition.
...
2.2.5 Provision of a quality credit card service which meets all required service standards and at least matches industry operational cost benchmarks
An essential element of the success of the venture will be the provision by Golden Eagle of a quality service to its cardholders. The aim of Golden Eagle is to become one of the industry leaders.
To achieve this aim [Goldbrand] will outsource all of the operational aspects of the card to HFC and have in place challenging service level agreements. Under these, applications must be dealt with promptly, phones answered quickly, and written correspondence answered in good time using, in all cases, clear concise language. Where customers fall seriously into debt they continue to be handled in a sensitive manner without compromising [Goldbrand's] targets on return.
Strict monitoring of the operational performance of HFC will be carried out by [Goldbrand] to ensure that operational targets and service level agreements are met."
THE RPA
"1. Definitions
1.1 In this Agreement, where the context admits:
'Account' means the accounting and related activity associated with the line of credit available to and used by a Cardholder;
...
'Affiliate' means any subsidiary or holding company of the relevant entity and any subsidiary of such a holding company;
'Base Value Price' means the aggregate of
(i) the Par Value Price as at the Purchase Date; and
(ii) subject to Clause 4.5 an amount equal to 17 per cent of the average of the Par Value Price of the Receivables on each day during the 12 month period prior to the Purchase Date;
'Business Day' means a day, other than a Saturday or Sunday, on which banks are open for ordinary banking business in London and Chicago;
'Card Agreement' means the agreement of even date between HFC and the Company relating to the Goldfish Card;
'Cardholder' means an individual who accepts a Goldfish Card, and for whom an Account is opened. For the avoidance of doubt this shall exclude Additional Cardholders;
'Cardholder Agreement' means an unsecured personal consumer credit agreement between HFC and a Cardholder, from which Receivables are derived;
'Computer Model' means the computer model agreed by the parties to the Card Agreement pursuant to Clause 8 thereof;
'Goldfish Card' means the credit card contemplated by HFC and the Company under the Card Agreement;
'GEL Programme' means the incentives programme operated by the Company pursuant to the Card Agreement whereby usage of the Goldfish Card may generate points to be redeemed against certain benefits;
...
'Licence Agreements' shall mean the trademark licence agreements provided for under the Joint Venture Agreement;
'Loan Notes' means the loan notes of the Company subscribed for by BGT pursuant to the Subscription Agreement of even date between BGT and the Company.
'Market Value Price' means the market value price of the Receivables as determined in accordance with Clause 5;
'Offer Value Price' means that amount which a Third Party Bidder has bona fide agreed to pay the Company for the Receivables as at the Purchase Date on the basis specified in Clause 4.2(a)(1);
'Option Notice' means a notice referred to in Clauses 4.1(A), 4.2(A)(1), or 4.3(A);
'Par Value Price' means the value of the Receivables as determined in accordance with the Computer Model adopting the accounting policies applied by HFC for the purposes of its audited accounts as at 31st December, 1995, as confirmed to BGT by HFC's auditors on or before the date of this Agreement;
'Party or Parties' means HGF and/or HFC and/or BGT and/or the Company and/or, if the context so requires, any Affiliate which is a permitted assignee of HGF, HFC, BGT or the Company;
'Purchase Date' means the fifth anniversary of the date of entering into the first Cardholder Account Agreement pursuant to the Card Agreement [i.e. 3rd September 1996] or if BGT shall by written notice given to the other Parties at least 9 months prior to that anniversary have so elected it shall mean such of the sixth, seventh or eighth anniversary of the date thereof as BGT may subsequently nominate by written notice to the other Parties given at least 9 months prior to any such subsequent anniversary (or if that day is not a business day, the next business day after it);
'Receivable' means each amount due to HFC from a Cardholder under a Cardholder Agreement, including all amounts advanced under the Cardholder Agreement, all charges forming part of the total charge for credit and/or for ancillary services relating to the Cardholder Agreement and all premiums under payment protection insurance policies paid by HFC to the insurers (with the right to any proceeds of any claim by the Cardholder payable to HFC under the Cardholder Agreement) and which are unpaid by the Cardholder;
'Ordinary Shares' means ordinary shares of £1 each in the share capital of the Company;
...
'Third Party Bidder' means any person which is not an Affiliate of any Party and is
(i) an authorised institution under the Banking Act 1987; or
(ii) a reputable issuer of credit cards in the United Kingdom; or
(iii) a reputable issuer of credit cards outside the United Kingdom which is entitled to issue credit cards in the United Kingdom; ..."
"3. Purchase by the Company
On the Purchase Date, the Company shall purchase from HFC, and HFC shall sell to it, the Receivables as at the Purchase Date for the Par Value Price as at the Purchase Date provided that an Option Notice shall have been duly given by that date.
4. Purchase by others
4.1 BGT
On the Purchase Date, BGT shall be entitled to purchase from the Company, and the Company shall sell to it, the Receivables as at the Purchase Date for the Market Value Price as at the Purchase Date provided that:-
(A) BGT shall have given to the Company and HFC not later than 60 business days prior to the Purchase Date notice in writing of its exercise of its rights under this Clause 4.1 and no other Option Notice shall have been given;
and
(B) the sale of the Receivables by HFC to the Company pursuant to Clause 3 shall have been duly completed.
4.2 Third party
(A) On the Purchase Date, the Company shall sell the Receivables as at the Purchase Date to a Third Party Bidder at the Offer Value Price provided that:
(1) BGT shall have given to HFC not later than 8 months prior to the Purchase Date notice in writing that it proposes to seek from Third Party Bidders offers to purchase the Receivables as at the Purchase Date on the basis that any Third Party Bidder will
(a) own and fund the credit card portfolio represented by the Receivables for such period;
(b) maintain the GEL Programme or some other loyalty scheme at such level; and
(c) market and sell other financial services to Cardholders at such levels
as will in each case maximise the amount the Third Party Bidder will agree to pay the Company for the Receivables as at the Purchase Date
(and the Company and HFC shall upon receipt of any such notice provide such reasonable assistance as may be necessary and customary to facilitate the seeking of such offers);
(2) BGT shall have given to HFC no later than 4 months prior to the Purchase Date notice in writing of the Offer Value Price, and all other terms, of what it reasonably believes to be the most beneficial bona fide offer made by a Third Party Bidder to purchase the Receivables from the Company on the basis provided for in paragraph (1) above and of its reasons for such belief and no other Option Notice shall have been given;
(3) HFC shall not have exercised its rights pursuant to Clause 4.2(B);
and
(4) the sale of the Receivables by HFC to the Company pursuant to Clause 3 shall have been duly completed.
(B) In the event that BGT shall have given HFC the notice referred to in Clause 4.2(A)(1), HFC shall be entitled on the Purchase Date to purchase and the Company shall sell to it the Receivables as at the Purchase Date at the higher of:
(1) the Base Value Price; and
(2) the Offer Value Price (and in the case of a purchase at the Offer Value Price in addition on terms which are the same as, or have materially the same economic value as, the other terms notified by BGT pursuant to Clause 4.2(A)(2)) provided that:
(a) HFC shall have given BGT and the Company no later than 3 months prior to the Purchase Date notice in writing of its exercise of its rights under this Clause 4.2(B); and
(b) the sale of the Receivables by HFC to the Company pursuant to Clause 3 shall have been duly completed.
4.3 HGF
On the Purchase Date, the Company shall sell to HGF, and HGF shall purchase, the Receivables as at the Purchase Date for the Base Value Price provided that:-
(A) BGT shall have given to HGF no later than 90 business days prior to the Purchase Date notice in writing of the operation of this Clause 4.3; and
(B) the sale of the Receivables by HFC to the Company pursuant to Clause 3 shall have been duly completed.
4.4 Subsequent Events
Forthwith upon the last to occur of the following events:-
(A) the completion of the sale and purchase of the Receivables pursuant to Clause 3; and
(B) the completion of the sale and purchase contemplated by the Option Notice or in the case of an Option Notice relating to Clause 4.2(A) of any sale and purchase pursuant to Clause 4.2(B);
the Parties shall procure that:-
(C) any outstanding Loan Notes shall subject to Clause 4.5 be repaid by the Company in accordance with their terms out of amounts paid to the Company on completion of the sale and purchase referred to in Sub-Clause 4.4(B);
(D) (subject to paragraph (C) above) the Company shall declare and pay an immediate cash dividend of the whole of its lawfully distributable reserves;
and
(E) (subject to paragraph (D) above) the following sale and purchase of Ordinary Shares (with all rights accruing thereto other than in respect of the dividend referred to in sub-clause (C) above) at their par value is effected:
(1) in the case of a sale and purchase of the Receivables pursuant to Clause 4.1 or 4.2(A), the sale to and purchase by BGT of all Ordinary Shares held, owned or controlled by HGF or any permitted assignee or transferee of HGF or any Affiliate thereof;
or
(2) in the case of a sale and purchase of the Receivables pursuant to Clause 4.2(B) or 4.3, the sale to and purchase by HGF of all Ordinary Shares held, owned or controlled by BGT, or any permitted assignee or tranferee of BGT or any Affiliate thereof.
...
4.9 Completion
Completion of the sales and purchases provided for in Clause 3 and the Option Notice and for matters referred to in Clause 4.4 ... shall take place on the Purchase Date in the order provided for in Clause 3 and/or 4 but otherwise contemporaneously. Such sales and purchases shall be made by way of written offer followed by acceptance by payment."
5.1 Market Value
The Market Value Price of the Receivables as at the Purchase Date shall be the fair market value thereof as agreed between BGT and HGF or in default thereof within 30 business days of the notice referred to in Clause 4.1(A) such value as determined by the Valuer (as defined in Clause 5.2) nominated by agreement between BGT and HGF or failing which, at the request of BGT or HGF, nominated by the President for the time being of the Institute of Chartered Accountants in England and Wales.
5.2 Qualification of Valuer
The Valuer shall be a reputable firm of chartered accountants, and shall act as expert and not as arbitrator in determining the fair market value of the Receivables as at the Purchase Date his manner of proceeding shall be at his absolute discretion and in so acting he shall determine such value prior to the Purchase Date taking into account the matters specified in Clause 5.3 provided that
(A) BGT and HGF shall be entitled to a reasonable opportunity to submit either orally or in writing (as the Valuer shall direct) their own respective views on how such value should be determined and their reasons for such views; and
(B) the valuer shall give due weight to any representations put forward by any Party received by him within such time limit as he may determine.
The Valuer's decision which he shall give before the Purchase Date shall be final and binding on the Parties (save in the case of manifest error) and his costs shall be borne by BGT and HGF equally.
5.3 Considerations and Assumption
The Valuer shall assume:
(A) the continuation of the GEL Programme or some other loyalty scheme, at a level sufficient to retain at least the same level of Receivables as at the Purchase Date;
(B) the continuation of an income stream from selling financial services to Cardholders at least consistent with the pattern of trading established in relation thereto up to the Purchase Date;
(C) the continuation of the features and specifications, branding and product specifications of the Goldfish Card in existence as at the Purchase Date;
(D) that the size of the portfolio represented by the Receivables and related potential impact on marketability will not reduce its value;
(E) that the existence of the rights under Clause 4 will not reduce value; and
(F) that there is a willing buyer and willing seller."
"6. Covenants
6.1 Cooperation - Each Party shall cooperate fully in furnishing any information or performing any action reasonably requested by the other Parties, which information or action is necessary to the timely and successful consummation of the transactions contemplated by this Agreement. No Party shall be obliged to disclose to the other any information which it is required under contractual relationships at the date of this Agreement, law, relevant codes of practice or other legal reasons to keep confidential.
8.5 Further assurance
At any time after the date hereof each of the Parties shall execute or procure the execution of such documents and do or procure the doing of such acts and things as the Party so requiring may reasonably require for the purpose of giving to the Party so requiring the full benefit of all the provisions of this Agreement."
"6.3 Continuation of GEL Programme - BGT agreed and shall procure that in the event of the purchase of the Receivables by HGF or its Affiliate pursuant to Clause 4.2(B) or 4.3 or the operation of Clause 4.6 neither it nor any of its Affiliates shall unreasonably cease its participation in the GEL Programme for a period of 7 years after the Purchase Date and shall not do anything after the date hereof which would oblige it to cease such participation.
6.4 Continuation of Licence Agreement - BGT agrees and shall procure that, in the event of the purchase of the receivables pursuant to Clauses 4.2 or 4.3 or the operation of Clause 4.6 the Company and HFC and its Affiliates may continue to use Goldfish names and logos in accordance with the Licence Agreements for a period of 7 years after the Purchase Date.
...
But clause 6.4 has a significance going beyond this, and requires careful analysis which is given later in this judgment.FC and/pr BGT and/or the Company and/or, if the context so requires, any Affiliate which is a permitted assignee of HGF, HFC, BGT or the Company;
PRINCIPLES OF CONSTRUCTION
(1) the object of contractual construction is to ascertain the intention of the parties, based on the meaning which their agreement would convey to a reasonable person having all the background knowledge which would reasonably be available to the parties in the situation in which they were at the time of the contract: ICS v. West Bromwich [1998] 1 WLR 896 ("ICS");
(2) in the last thirty years or so, there has been a shift away from literalist, rigid and technical methods of contractual construction to a more commercial, purposive and flexible approach, exemplified by decisions such as ICS, Mannai Investments v. Eagle Star Life Assurance Co Ltd [1997] AC 749 and most recently BCCI v. Ali [2001] 1 All ER 961;
(3) the meaning which an agreement would convey to a reasonable person with the relevant background knowledge may not be the same as the dictionary meaning of the words used. The law does not require judges to attribute to the parties an intention which they plainly could not have had: ICS.
(4) when construing a commercial document such as the RPA, the court should endeavour to identify and give effect to what it considers to be the commercial purpose of the agreement; Lewison: The Interpretation of Contracts 2nd Edition, paragraph 1.06;
(5) the court should be slow to construe a commercial agreement in a way that produces an uncommercial or absurd result;
"The more unreasonable the result, the more unlikely it is that the parties can have intended it, and if they do intend it the more necessary it is that they shall make their intention abundantly clear": per Lord Reid in Wickham Machine Tools Sales Ltd v. Schuler AG [1974] AC 235 at 251.
"... if detailed semantic and syntactical analysis of words in a commercial contract is going to lead to a conclusion that flouts business common sense, it must be made to yield to business common sense": per Lord Diplock in Antaios Cia Naviera SA v. Salen Rederierna ABU [1985] AC 191 at 201
(6) in case of badly drafted contracts (and by common consent the RPA is such) the fact that the contract is badly drafted:
"affords no reason to depart from the fundamental rule of construction of contractual documents that the intention of the parties must be ascertained from the language they have used interpreted in the light of the relevant factual situation in which the contract was made. But the poorer the quality of the drafting, the less willing any court should be to be driven by semantic niceties to attribute to the parties an improbable and unbusinesslike intention, if the language used, whatever it may lack in precision, is reasonably capable of an interpretation which attributes to the parties an intention to make provision for contingencies inherent in the work contracted for on a sensible and businesslike basis": per Lord Bridge in Mitsui Construction Co Ltd v. AG of Hong Kong [1986] 33 Build LR 1 at 14 (Privy Council).
MATRIX OF FACTS
THE SALE TIMETABLE
(a) all sales must pass through Goldbrand and accordingly as the prelude to the completion of any sale of the Receivables pursuant to the provisions of the RPA, HFC is required on the Purchase Date to sell the Receivables to Goldbrand at the Par Value Price, namely the value of the Receivables determined in accordance with a computer model and in effect their value as debt;
(b) at least 9 months before the 3rd September 2001 BGT must give notice of election whether to extend the duration of the Joint Venture from 5 to any of 6 to 8 years and accordingly delay the Purchase Date beyond the 3rd September 2001;
(c) not later than 8 months prior to the Purchase Date, if BGT proposes to seek offers from third parties to purchase the Receivables at the Offer Value Price, BGT must give notice to HFC that it proposes to do so. The offer from the third party ("the Third Party Offer") must be sought on the basis specified in clause 4.2(A)(1);
(d) if BGT obtains a Third Party Offer more than 4 months before the Purchase Date, it has the option to give notice to HFC not later than 4 months prior to the Purchase Date of the Third Party Offer. The price offered by the third party is referred to as the Offer Value Price;
(e) if such notice is duly given, HFC has a month to decide whether, (instead of the Third Party Offer being accepted) HFC should itself purchase at the higher of the Offer Value Price or the Base Value Price, which is defined as the Par Value Price together with the addition of an amount equal to 17% (or in certain circumstances 14%) of the Par Value. Notice of election by HFC to purchase must be given not later than 3 months before the Purchase Date;
(f) in the absence of any other notice of election having previously been served, BGT is given the options—
(i) not later than 90 business days before the Purchase Date to require HGF to purchase the Receivables for their Base Value Price;
(ii) not later than 60 business days prior to the Purchase Date to give notice electing to purchase the Receivables at their Market Value Price, a price to be determined by the valuer on the assumptions specified in clause 5.3.
MIGRATION EVIDENCE
(1) migrations are a routine part of the credit card industry and the tasks required to effect a smooth migration are normal functions of professionals in the field;
(2) the migration of live credit data from one computer system to another is a complex and time consuming procedure which needs to be planned with great detail and executed with great care, failing which errors will occur with the consequent loss of customer satisfaction and loyalty;
(3) the complexity of conversions has not changed since 1996;
(4) large organisations like FDR and HFC handle migrations in their stride, and partial conversions of a bank's card portfolio (which is what the migration by HFC would be) are regular occurrences in the USA. HFC has been involved in four such transactions in the USA since 1995;
(5) though it may be theoretically possible to effect a migration on a business day, it is invariable in practice and regarded generally as essential that it take place on a non-business day e.g. over a weekend or holiday period;
(6) it is the target rather than the source which is required to perform the bulk of the work in a migration. The target also sets the process and agenda;
(7) unless some very exceptional circumstance exists, it is invariable in practice that the processor from whom the data is to migrate is paid for the substantial work and services required of him in the migration to the target processor;
(8) it is unwise to plan for two conversions at the same time;
(9) there is no legal impediment to the migration taking place from HFC to FDR which now owns PaySys, the developer of Vision Plus software from which the Whirl system was built. There are no licensing issues which would restrict the ability of HFC to migrate the portfolio, and BGT's data request would not require the transfer of any trade secrets, intellectual property or know-how;
(10) if EDS had remained card processor and BGT had appointed EDS its processor, the basic cost of migration from EDS to EDS would have been in the region of $75,000.
SUMMARY OF OPPOSING CASES ON CONSTRUCTION
(a) the Debt;
(b) HGF's shareholding in Goldbrand;
(c) (through its ownership of Goldbrand) the full names of the credit card customers and the Scheme;
(d) the benefit of HFC's restraint of trade covenant as provided in clause 9.3 of the JVA;
(e) the full value of the enhancement in value of the Mark, an enhancement achieved by the expenditure upon its profile by advertising and the operations of the JVA, freed from, and no longer encumbered by, any licence in favour of the JVA.
THE STRUCTURE AND OBJECTIVE OF THE JOINT VENTURE
MEANING OF RECEIVABLES
"Overall I can see a good deal of force in [BGT's] argument that the directions for assessing the price suggest that the subject matter includes the goodwill and business as a going concern rather than the book debts, which is what the Receivables are, as defined. [The claimants] argued that the clause does not necessarily assume that BGT will in fact get any more than HFC contends they would get, but I have to say that on this point I am more impressed by [BGT's] argument. It seems to me plain that the price is calculated on a basis which assumes that BGT will not only get the Receivables but will be in a position to use them in the course of a credit card business of substantially the same size as that carried on in the course of a credit card business of substantially the same size as that carried on in respect of the Goldfish card up to the Purchase Date. It can only do this if it is able to take over the business as a going concern, with an assignment of the agreements as well as the Receivables, together with the current and historical information about transactions on each account."
This approach concentrates on clause 4.1 and (as the relevant context) on clause 5.3.
53. The meaning to be assigned to the word Receivables must be considered in the context of the RPA as a whole and most particularly clauses 3 and 4. The very name of the RPA is significant. In regard to its name the meaning to be assigned to the word Receivables is surely the primary meaning assigned to it in clause 1. This is an indication that the agreement is an agreement for the purchase the Debt, no more and no less. This is however only the beginning of the journey. It is necessary then to turn to the scheme of the options or exit provisions contained in clauses 3 and 4.
54. Clause 3 sets out the first stage in any sale transaction: the Receivables must first be sold to Goldbrand which must then sell on to the eventual purchaser. The question therefore arises what is the meaning of Receivables in that clause. This is critically important, for Goldbrand clearly cannot sell more than it has purchased: the term "Receivables" must mean the same thing when referred to as the subject of its purchase and the subject of its sale. There can only be one answer, and that is that Goldbrand merely purchases and accordingly sells the Debt. This is clear from the formula for fixing the price, namely "Par Value Price". The Par Value Price is defined as ascertained by reference to an accounting formula appropriate only for a valuation of debt and not of a going concern. Accordingly, far from there being present in clause 3 any context requiring a wider or different meaning of Receivables, the context confirms that that is the appropriate meaning.
55. It is convenient next to turn to clause 4.3 which provides for the situation where BGT exercises its option to "put" the Receivables to HGF. In that situation HGF is required to purchase the Receivables for the "Base Value Price". The "Base Value Price" is defined in clause 1 as the Par Value Price with a 17% mark up. A valuation on this basis is accordingly again achieved by a process appropriate only to a valuation of the Debt. In the event of such a purchase by HGF, clauses 6.3 and 6.4 entitle HGF to continued participation in the Scheme and use of the Mark for a period of seven years from the Purchase Date. These provisions assume that, if HGF purchases the Receivables pursuant to the put option, it can carry on the credit card business for this period. There is no need for any assignment of the Portfolio or any migration of data: these are already held by its subsidiary HFC. Nothing in clause 4.3 (or clauses 6.3 or 6.4) of the RPA is inconsistent with the purchase of Receivables by BGT being a purchase of the Debt only: indeed rather the provisions confirm that this is the case.
56. I turn now to clause 4.2 and Third Party Offers. This clause entitles BGT to seek and obtain offers for purchase of the Receivables from third parties which (in default of exercise by HFC of its right of pre-emption) should be accepted. The terms of the provisions relating to such an offer require close scrutiny. The third party's bid for the Receivables (i.e. the price offered) must be "on the basis" set out in clause 4.2A(1). This is to be a market purchase and this is reflected in the use of the term "basis" and not (as in case of clause 5(3)) "assumption". There is to be sought the highest available market price for the Receivables "on the basis" that on such purchases the purchaser will obtain the benefits specified. This can only be achieved by the parties to the RPA conferring such entitlement on the third party. This is brought about by BGT implicitly promising to the purchaser what lies in its power to confer and by the obligations imposed on Goldbrand and HFC by the provisions of the last three lines of clause 4.2A(1) to act reasonably in providing (together with BGT) the needed wherewithal for such a sale. (That this is the fair and proper construction is confirmed by the provisions of the IBP to which I must subsequently refer).
57. The first and primary basis referred to in clause 4.2 is that the third party will "own and fund the credit card portfolio represented by the Receivables for such period as will maximise his offer for the Receivables". The language makes clear that the third party will own the Portfolio and the related data. That, as it seems to me, can be the only fair meaning to be given to the words "own and fund the credit card portfolio represented by the Receivables". Some support for this is to be found in the definition in clause 1 of "Third Party Bidder" as a person authorised to issue credit cards and further support is to be found in the consideration that a separation of ownership on a sale such as the present of the Portfolio and the Debt would be quite exceptional. HFC is able, and by the clause obliged, to part with ownership of the Portfolio and with and incidental to it the necessary underlying data to third party bidders or to hold them on trust for such bidders. The second basis is that he will be able to maintain at the optimum level the Scheme. Goldbrand as owner of the Scheme is able to confer their right to continued participation in the Scheme. The third is that he will be able to market and sell an optimum level of other financial services to cardholders. This may require BGT to procure the grant of a licence to use the Mark.
58. The question is however left open whether HFC is intended to part with legal and equitable, or only the equitable, ownership of the Portfolio. In my view the answer is clear: at the Purchase Date there is to be a parting with equitable ownership only. The reasons are that there is no reference to any migration of information to the third party; the inadequacy of time for a migration to be completed between acceptance of the offer and the Purchase Date; and the provisions of clause 6.4. The requirement for authorisation of the Third Party Bidder, as it seems to me, affords recognition that after the Purchase Date, either HFC (as trustee) or the third party purchaser (as beneficial owner) may require that legal title also is to pass, a transaction in respect of which the contractual time limit has no application.
59. In stark contrast to the provision of clause 6.3 (which only entitles HGF and its affiliates on a purchase pursuant to clauses 4(2)B or 4.3 of the Receivables by HGF and HFC to a continuation of the Scheme), clause 6.4 is expressed to operate perfectly generally on a purchase of the Receivables pursuant to clauses 4.2 or 4.3. I do not think that this change of language can be treated as anything but deliberate, and accordingly it operates also on a purchase by a third party under clause 4.2A. The question arises as to the impact of this provision which is to the effect that on such a purchase Goldbrand and (more importantly) HFC and its affiliates may continue to use the Mark in accordance with the intended Licence Agreement for the period of seven years after the Purchase Date. The question raised is what is the point in such a situation of Goldbrand, HFC and its affiliates having the benefit of the continuation of the licence. I incline to the view that the provisions reflect the intention of the parties that, HFC should continue to be a party to the credit cardholder agreements and remain card issuer and processor: the fulfilment of these roles by HFC for the third party necessitated the availability of use by HFC of the right to use the Mark.
60. The reference to funding in clause 4.1A(2)(a) again support this construction: as equitable owner the third party purchaser must provide the funds required to fulfil HFC's continuing obligation to meet the capital funding requirements imposed by statute as HFC as credit card issuer.
61. In short it is necessary to read together as part of a single scheme the provisions of clauses 4.1A(2)(a) and 6(4), and doing so leads to the conclusion that the third party becomes the owner in equity of the Portfolio with a consequent obligation to relieve HFC of the burden in respect of the capital requirements needed for this purpose; and more importantly that HFC should for the time being continue to be legal owner of the Portfolio and the relevant data and should continue to issue cards and process data for and on behalf of the third party. It is for this reason that no question arises of any data migration on such a purchase.
62. But whatever the impact of clause 6.4, one thing is quite clear, namely that Receivables in clause 4.2 means the Debt, and nothing more. That is the reason that the sale has to be on a basis going beyond selling the Debt and postulates the grant of the further necessary rights by the parties to the RPA.
63. I move on to clause 4.2B which provides the right of pre-emption in favour of HFC. HFC is required to pay the higher of the Third Party Offer or the Base Value, the latter again a figure calculated by reference to the value of Receivables as debt. Receivables accordingly means the Debt. The context confirms the primary meaning.
64. I have now to turn to clause 4.1. Clause 4.1 confers on BGT entitlement to purchase the Receivables for the Market Value Price as at the Purchase Date. Clause 5.1 defines the Market Value Price as the Fair Market Value, and clause 5.2 provides that this shall be determined by an expert. Clause 5.3 sets out the assumptions which the valuer must make for this purpose. The assumptions relate to the period after the Purchase Date, not a period before that date, as submitted by Lord Grabiner (see in particular the words "as at the Purchase Date" in clause 5.3 A and C and "up to the Purchase Date" in clause 5.3B). The assumptions, as I have already said, are to the effect that BGT is acquiring a going concern, when in fact, if Receivables in this clause only means the Debt, it is not doing so. There is a mis-match between the item sold and the item valued. The question raised is whether this mis-match is so absurd and is so impossible to attribute to the parties' intentions that it requires an extended meaning to be given to the word Receivables in this clause.
65. The starting point must be that in the case of a package of agreements (of which the RPA is one) drafted by City solicitors for large corporations in respect of a very substantial joint venture (most particularly in the absence of a claim to rectification), the Court should be slow to assume that the language used does not express the parties' intentions and the Court must beware the temptation to rewrite the parties bargain in a form which the court thinks just and reasonable. At the least the Court must incline to the view that the parties for good commercial reasons agreed the bargain appearing plainly on the face of the agreement.
66. It is next important to have regard to the Scheme apparent from the conferment of the three options on BGT. (a) The option in clause 4.2 is the option which the IBP plainly contemplated should be exercised as calculated to achieve "the maximum value on disposal". HI during the lifetime of the Joint Venture must have an expectation of the return which such a sale would achieve if such a sale should prove possible. (b) Clause 4.1 however confers on BGT an option to displace HI's expectations of a return on this basis by buying the Receivables and HI's shares in Goldbrand and the benefit of a restraint of trade covenant on the part of companies in the Household Group. (c) The option in clause 4.3 to put the Receivables to HI affords BGT the security of a guaranteed return enabling Goldbrand to repay BGT's loan if a sale to a third party proves impracticable or unattractive and BGT does not wish to purchase. (d) BGT has of course a fourth option not to exercise any of the three conferred on it, in which case (in default of agreement) presumably Goldbrand would be placed in liquidation.
67. The Scheme brings out clearly that clause 4.1 does not impose on BGT any obligation to purchase: it merely confers on BGT one of the three (indeed four) options available to it and in particular one which displaces the possibility of a sale at market value of the business to a third party (or a sale to HGF) in favour of a transaction in which it assumes the role of purchaser. By the exercise of the option, BGT deprives HI of the prospect of receiving benefit of a half share in the full market price: it would perhaps not be entirely surprising if HI receives in its place an equivalent return.
68. In the course of argument before me great significance is rightly attached to the effect of the construction of Receivables on the scramble for the custom of cardholders on the Purchase Date. If the purchase of the Receivables means only the Debt, the Portfolio will be left with HFC, but the value (notwithstanding that in this respect HFC would be "the incumbent" with the benefit of the existing contractual relationship with cardholders) must be reduced by the need for HFC, if it is to retain the cardholders as customers, to obtain their signatures either to new agreements under which the cardholders would not be entitled to "Goldfish" cards or the benefits of the Scheme or (it may be) new cards which will not carry these benefits. On the other hand, BGT have the attractive force of the Scheme and the goodwill of a Goldfish branded card. I accept the evidence adduced that the cost of solicitation of existing cardholders by BGT could prove expensive and indeed, if a large percentage of the existing cardholders were to be attracted away from HFC, very large. Balanced against the bounty conferred on HFC in respect of the Portfolio is the bounty conferred on BGT of the enormous enhancement in value of the Mark, valueless when the Joint Venture began, and achieved through expenditure by Goldbrand at its own expense, albeit out of monies provided at interest by way of loan by, and repayable on the Purchase Date to, BGT.
69. In regard to the value of the Debt, ownership of the Debt might have been thought to have value as an inducement to credit cardholders to switch over from their existing credit card agreements with HFC to a new credit card agreement with BGT's nominated issuer and to constitute a valuable building block together with the other consideration received. It is to be borne in mind that: (a) as regards the first assumption in clause 5.3 relating to the Scheme, by purchasing HGF's half share in Goldbrand, BGT acquire the entire ownership of the Scheme; (b) as regards the third relating to the Goldfish Card, on its purchase BGT recover back sole rights to the Mark: all rights thereto on part of HGF and HFC expire; (c) as regards the second relating to the income stream relating to financial services, BGT obtained a full list of cardholders from Goldbrand; and (d) BGT obtained the benefit of the restraint of trade covenant contained in clause 9.3 of the JVA.
70. In the circumstances to which I have referred, the existence of an apparent mis-match between a sale of debt and a valuation as a going concern is not absurd nor is it so remarkable as it otherwise might be that the construction requires a separation of ownership of the Portfolio from the Debt, which is in any ordinary case totally exceptional. These are undoubtedly considerations favouring BGT's construction, but they do not impel a conclusion contrary to the claimants case. As I have already said, their force would be greater if we were concerned with the construction of a contract imposing an obligation on BGT to purchase on these terms: any force is much abated when it is borne in mind that this is only one of the options open to BGT. There is a possible business sense (if not immediately apparent) in the sale being limited to the Debt. In any event, whatever the rationality of the deal which the language of the RPA on its face provides for, it is (as it seems to me) the only construction which the language admits of.
71. As I have made clear on a fair construction of the language of the RPA, the subject matter of BGT's purchase can only be the Debt alone.
72. This construction accords with the whole scheme contained in clauses 3 and 4 which proceeds on the premise that Receivables means the Debt, and not the Portfolio. That is undoubtedly the position in respect of the purchase by Goldbrand under clause 3 and onward sale by Goldbrand to HGF, HFC and the Third Party Bidder. I think that the language of clause 4.1 accords with this construction, and I do not think that the assumption in clause 5.3 can create some form of exception in that case, and this is made clear beyond question by the fact that Goldbrand can have been in no position to sell more than it purchased from HFC, and there is no obligation imposed on the other parties (the equivalent of the provision in clause 4.2A(1)) requiring HFC to supplement what Goldbrand sold. The general obligation imposed on the parties to cooperate provided by clause 6.1 of the RPA and to act in good faith imposed by clause 18.10 of the JVA cannot be designed to perform the role of that provision. This view is further confirmed by the facts that: (1) there is no provision in clause 4.1 for assignment of the Portfolio or imposing like obligation on BGT to fund the Receivables as is imposed on the Third Party Purchaser; (2) there is no provision to the like effect to that in case of a Third Party Bidder requiring BGT or its chosen affiliate to be authorised to issue credit cards; (3) the total improbability that the parties can have intended a sale of the Portfolio involving the migration taking place on a business day; and (4) the irreconcilability of the timescale provided for in the RPA for the giving of notices exercising options and the length of time required to put in place and execute a migration: this likewise precludes the existence of any intention that a migration should take place. This last point plainly commended itself to Lloyd J. He said in paragraph 77 of his judgment:
"Thus, it seems to me that, on the one hand, BGT has a strong case based on the wording of the RPA for saying that the content of their purchase under clause 4.1 should be viewed in the light of the calculation of the price they have to pay, and should not be limited to the Receivables, but should include the business as a going concern, but on the other hand, when one considers what follows from that, in terms of what they require from HFC by way of information and assistance, and the timescale in which this has to be provided, without any additional payment to HFC for the time and effort involved, it then seems highly unlikely that the contract should be read as requiring this, and it would follow that there is a strong countervailing argument against BGT's contention as to the content of its purchase under clause 4.1."
73. For the reasons which I have given, clause 4.1 read in the context of clauses 3 and 4 as a whole does not, to my mind, afford to BGT strong or indeed any support for its construction of clause 4.1. I do not feel able to lend weight to the question of remuneration of HFC for the time and effort involved, required of it on a migration because I incline to the view that if it is required to provide this service under the Card Agreement provision is made in that agreement for the costs of the exercise and if it is not a service which it is required to provide thereunder, as a matter of law it must be one for which (independently of the provisions of the Card Agreement) it can insist on payment. But I am at one with his view that the timescale affords a strong argument in favour of excluding the Portfolio and Data. Indeed I think that it is a sufficient argument on its own.
74. The timescale would not carry weight if at issue was the sale to BGT of the equitable ownership alone. As I have made clear in respect of the purchase by the third party, such a sale does not require any migration. But that is not what BGT claims entitlement to: it claims entitlement to immediate legal ownership and the immediate replacement of HFC as processor effective at the Purchase Date. No claim has ever been made to equitable ownership, no doubt because BGT acknowledges that the language of clause 4.1 (unlike clause 4.2) does not admit of such a claim and because any continuing role for HFC as card issuer or processor is unacceptable to it. In any event, for the reasons which I have already given, the language of clause 4.1 does not admit of any claim on the part of BGT to any form of ownership of the Portfolio.
75. I may add that some further limited support may be found for my construction in the necessity for any purchaser of legal title to the Portfolio to obtain authorisation under the Banking Act. The timescale for obtaining such an authorisation by any purchaser who is not (like a Third Party Bidder) already authorised is likely to preclude him obtaining authorisation before the Purchase Date. Indeed in this case on the evidence before me it is highly dubious whether BGT's chosen vehicle for the purchase can obtain the necessary authorisation in time. BGT concede that, if it does not do so, any right to purchase the Portfolio would cease on that date. So long as the required authorisation is a real possibility at the Purchase Date, if BGT were otherwise entitled to succeed, I would not be minded on this ground to refuse relief, though the grant of relief would make plain that it was conditional on the fulfilment of this requirement on the Purchase Date.
BREACH OF CONTRACT
76. BGT has alleged that HFC has been in breach of contract in failing to facilitate preparations for a migration in time for the Purchase Date. It is sufficient to say that, for the reasons which I have given, BGT had no entitlement to a migration and accordingly there was no obligation in respect of which HFC could be in breach. If I am wrong and there was an obligation, I do think that HFC was to a degree uncooperative and less informative that it should have been, but this could have no significance since it would not have been possible to complete a migration by the Purchase Date even if full cooperation had been provided throughout. It was faintly suggested by Mr Carr in the final throes of his argument that he could pray in aid the "force majeure" clause. It is sufficient to say that I do not think that the clause has any application to the facts of this case.
CONCLUSION
77. In summary the issue raised in this case is whether clause 4.1 of the RPA means what it actually says or whether a substantial gloss should be placed on the words used. In my judgment, the words mean exactly what they say. For this reason I give judgment for the claimants.
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